It ain’t easy being a non-profit public relations or marketing person nowadays. And there’s a couple of good reasons for that. First, the number of North Texas nonprofits have increased. Second, the number of media outlets have decreased. And those that are still around seem as hard to get a hold of as your internist’s cell phone number.
And then there’s the problem of bosses/clients, who just don’t understand why their nonprofit isn’t the lead story on CNN, or at least showing up in the Greensheet.
On the other hand, the media is being swamped with emails, snail mails and phone calls about the 2,000+ nonprofits here that need help.
The question is: “How can nonprofits work with the media to get their message across?”
The answer: Attend the media panel discussion for nonprofits on Friday, August 17, where insider tips will be shared.
And, just what media types are going to be on this panel? Nothing but professionals, who know the ins-and-outs of the media like
- Kristina Bowman, ace photographer of the North Texas scene
- Deborah Fleck, the go-to-person for everything that counts at the Dallas Morning News
- Christina Geyer, editor extraordinaire of PaperCity Dallas
- Ron Corning, WFAA’s “Daybreak” main man and
- Jeanne Prejean, MySweetCharity’s BSH*
Registration will start at 10 a.m., with the panel getting underway at 10:30 a.m. for one hour. Then you can toddle off to a leisurely lunch and go on back to the office home.
Thanks to the good folks at the Brain Performance Institute, the “chat” will be absolutely free, including the parking, and take place in their fabulously beautiful facility at West Mockingbird Lane and Forest Park Road. You should see this place. It makes Stars Wars seem like the Wright brothers.
Remember, the discussion is open to anyone who deals with area nonprofits and the media. In fact, why not bring along your boss/client, so they can hear the challenges that you face straight from the horse’s mouth?!
Yes, even veteran PR folks are encouraged to attend. They just might be surprised how how things are changing in the media world.
Just register each person in your entourage and you’re in. Send the following info† here:
- Related nonprofit:
- Phone #:
If you haven’t attended a previous “chat,” you’ll want to leave your “this-is-so-boring” expression at home. There is no telling what is gonna be said, or what insider info will be shared. The one thing for sure is that it’s informative and fun.
* BSH = Buck Stops Here ** Photo provided by Center for BrainHealth † This information will only be used in connection with the media panel updates.