Within the public relations world, the rule of thumb is bad news is handed out on Fridays after the stock market close; good news is shouted out on Mondays. And, boy, was the Parkland Foundation shouting at Nancy and Jeremy Halbreich’s home-sweetest-home the evening of Monday, May 15 with a turnout crowd including Deedie Rose, Mary McDermott Cook, Dan Patterson, Janie and Cappy McGarr and Parkland Board Chair Dr. Winfred Parnell.
Some guests like Carol and Don Glendenning and Nicole Small arrived a wee bit late due to the plans being announced at Old Parkland about the UT Southwestern masterplan being revealed with philanthropist Lyda Hill providing a $2.5M gift to the effort.
Standing on the stairs of the Halbreich living room, Parkland Health and Hospital System President/CEO Dr. Fred Cerise announced that Nancy’s and Carol Seay’s effort to “secure $40 million in philanthropic support to create the new Moody Breast Health Center,” had brought home a major contribution. It was once again thanks to The Moody Foundation. With Francie Moody-Dahlberg and Kevin Dahlberg and Ross Moody smiling, it was revealed that The Moody Foundation had provided $15M gift. Moody sister Elle Moody was MIA due to her catching a plane back home.
The future “Moody Breast Health Center at Parkland” will be a game changer for countless women facing breast cancer. Unlike the present mammogram clinic that isn’t on Parkland main campus, the new breast center will be next to the Ron J. Anderson MD Clinic and across from a DART station. Organizers are aiming for an opening by 2021, but the schedule isn’t set.
This centralization of breast cancer services was brought home by Parkland’s Comprehensive Breast Center Radiology Manager Karen Anderson, who told about a patient diagnosed with breast cancer and told to go to another location within a half hour to treatment. A call came from the treatment staff saying the patient hadn’t shown up. When they contacted the patient, she admitted that it was so overwhelming that going from one place to another was just too much.
Karen also pointed out that while normally patients learn the results of their screening within a handful of days, the typical Parkland patient currently waits for weeks.
According to Francie, “For thousands of patients per year, the Moody Breast Health Center will speed up the time between screening, diagnosis and treatment. Faster treatment will help save more lives. The Moody Foundation is proud to help more breast cancer patients become breast cancer survivors.”
For more photos of the turnout for the announcement, check MySweetCharity Photo Gallery.