The Girl Scouts scored a new big hit last year, and they ain’t gonna let it be a one-time wonder. It was the debut of Girl Scout S’mores Cookie. Not only was it a hit, but it was “the most popular flavor to launch in the 100 years of Girl Scouts selling cookies.”
And the Girl Scouts are smart cookies themselves, so they’ve taken advantage of today being National S’mores Day with news — the S’mores Cookie will return to the cookie lineup in 2018.
According to Girl Scouts of Northeast Texas CEO Jennifer Bartkowski, “We are excited for the return of Girl Scout S’mores, which our girls and hungry customers alike have loved! S’mores have strong ties to our organization’s history, and this cookie brings a new delicious way for consumers to support girls and the experiences that help them develop leadership skills through Girl Scouts.”
To celebrate the day and the return of the marshmallow, chocolate and cracker cookie, GSNT will host 100 Girl Scouts at its STEM Center of Excellence today from 10 a.m. to noon “to make traditional campfire s’mores, creates s’more GORP, invent a s’mores recipe and more” s’mores stuff.
There is just the slightest hiccup in the news. The S’mores are going to be a tad bit more expensive than some of the other Girl Scout cookies. The reason? In addition to being embossed with the Girl Scout’s Outdoor badge, it “contains no artificial flavors or colors, high-fructose corn syrup, or hydrogenated or partially hydrogenated oils, making it the first cookie of its kind at Girl Scouts.” Oh, how much more? Relax. It will just be a dollar more, making the price $5 a box.
It will be interesting to see the Samoas fans ramp up their purchases to top S’mores. Maybe the two cookies could get together for a “S’moroas”?
Funds netted from the GSNT 2018 cookie program that runs from Friday, January 12, thru Sunday, February 25, will stay put in North Texas.
Another new development for the GSNT cookie program will be the availability of the cookies. In addition to personalized customer service from every Girl Scout in the neighborhood, all the cookies (Thin Mints, Samoas, Tagalongs, Trefoils, Do-si-dos, Savannah Smiles, Toffee-tastics and Girl Scout S’mores) will be on sale at the online portal Digital Cookie that will be up during the cookie sale-athon. That means you can stay in your jammies while ordering a couple of crates of cookies. Stock up because as you have learned from years past, they seem to be gobbled up within weeks.
BTW, the GSNT have provided some “fun facts” about their cookie program:
- In 2017, our girls donated over 90,000 packages of cookies to military troops
- In the past five years… our girls have sold nearly 16 million packages of Girl Scout cookies
- In 2017, the average troop profit in Northeast Texas was almost $1,200
- In 2017, over 140,000 boxes of S’mores were sold throughout Northeast Texas
P.S. — The GSNT provided loads of photos for the announcement. However, most of the girls were bundled up in down vests, knitted scarves and sock caps. Evidently, they weren’t photographed in Texas recently.
* Photo provided by Girl Scouts of Northeast Texas