Better than orange juice or an Egg McMuffin, The Elisa Project got things moving in a fashionable way on Saturday, September 21. Here’s a report from the field of how they went about raising funds and awareness about eating disorders thanks to a sold-out event.
“At 10 guests gathered at Tootsies to watch the fourth annual Esteem Fashion Show benefiting The Elisa Project.
“Over 200 patrons came to watch friends, family and celebrity guests model the latest fall trends. The event was founded by Rhonda Sargent Chambers, who has produced all four Esteem shows with her company RSC Show Productions.
“Leading this year’s efforts were Co-Chairs Pam Skaggs Frank and her daughter, Bridget Frank. They worked closely with a host committee to sell out the fashion show and raised over $10,000 for The Elisa Project. Funds generated at the event will go directly to programming needs.
Dr. Stephanie Setliff gave an agency overview explaining that eating disorders is not selective in its victims. It is a disease that affects many and can strike at any time.
Debbie Denmon served as celebrity hostess again this year.
Store manager Nerissa von Helpenstill led the audience through the fall trends as the models showed off a variety of fashions.
Sponsors included AK Kitchen, Amanda Sterett Jewelry, DJ Jason Esquire, Facelogic, Hilton Anatole Veranda Club, RSC Show Productions, Smartwater, Terlingo Go Cycle, Uber and Xen-Tan. The Elisa Project is grateful to the generosity of all the attendees and sponsors.
* Photo credit: Joseph Brewster